That’s Fred Wilson’s advice. I had mixed feelings about his original post because although the message felt wrong, if legions took it as gospel, it means less competition for me in any channel other than earned media and social media!
What makes this tough is that from the investor’s point of view, Fred’s point makes total sense. If I was evaluating a high volume of startups to invest in, this would be a great filter.
But let’s end this back on the entrepreneur’s point of view. If you look at the history of the most successful startups, the most blazed trail is the one that you make for yourself. There are a lot of hot startups that are flying under the radar because they’re relying on a media mix that’s opposite of what Fred recommends.
[...] been saying this for a while and when he mentioned this last year, this was my response: That’s Fred Wilson’s advice. I had mixed feelings about his original post because although the [...]