In a new post on the Microsoft Advertising blog, the company talks about how it is working to create ads that will seamlessly blend into Windows 8 Metro apps.
An example of such an ad can be seen above, where an ad for a new shoe from Adidas is integrated into a Windows 8 app that promotes the Seattle Sounders soccer team. Clicking on the ad will bring the user to a full Adidas site.
via Windows 8 app-based advertisement concepts revealed – Neowin.
