The multi screen world

More on multiscreen media, which I’m bullish on going into the new year.

Though he didn’t come out and give a nice succinct quote about it, I recall that Google CEO Larry Page harped on this notion of a “multiscreen world” many times during Google’s most recent earnings call in October.

What Page did say (with a little bit of ellipsis glue) was: “Most of us carry at least one device, all the time, every day … And we use these devices interchangeably, depending on our situation … As we transition from one screen to multiscreens, Google has enormous opportunities to innovate and drive ever higher monetization … As screens multiply, it’s more important than ever that we converge our services.”

via iOS Apps From Google and Others Improve on Apple Defaults – Liz Gannes – Mobile – AllThingsD.

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