The Multi-Screen Media Trend Spreads…

My one and only prediction for 2013 (see previous posts here and here) was the profileration of the multi-screen media story.  Trust me– incumbent media cos already have religion here because it’s the only path forward for them in a world where they are still making most of their money from the desktop but their user base is growing 10x faster on mobile.  Here’s a guest post from a big publisher that’s trying to spread the gospel:

If You Are Not All In For Multi-Screen… Good Luck!.

 

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  1. Pingback: Online Ads Can”Every retailer is trying to figure out cross-platform activities,” Now Follow You Home – WSJ.com | ECPM BLOG

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