VCs keep funding this idea and it feels like watching that baseball player who always strike out by swinging at the same bad pitch every game.
HitBliss, a new service launching into beta, is looking to put the control back in the hands of consumers, opting in to the notion that content sellers and advertisers shouldn’t even be in communication. “After all, the only thing that advertisers and content creators have in common is the consumer,” said founder Sharon Peyer.
via HitBliss, The Pandora Of Ads, Will Pay You To Watch Commercials | TechCrunch.