YouTube Programmers Complain About Video Advertising Dollars – Peter Kafka – Media – AllThingsD

Youtube net rev share: $2.50 net eCPM:

The dollars programmers earn from YouTube’s ad-selling efforts range widely. But many big publishers say that after YouTube takes its 45 percent cut of the ads it sells, they frequently end up keeping about $2.50 for every 1,000 views their clips generate — that is, if their video generates a million views, they get $2,500. Other publishers say their split can be as high as $10 per 1,000.

via YouTube Programmers Complain About Video Advertising Dollars – Peter Kafka – Media – AllThingsD.

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