You are the query: Yahoo’s bold quest to reinvent search | Internet & Media – CNET News

Longish article on Yahoo and the future of their search products from earlier this month.

But for Yahoo really to build something of consequence in search and personalization, it’s got a lot of hurdles to overcome. “Yahoo has not been able to figure out how to take their data and combine it with third-party data to create something meaningful,” said Sameet Sinha, a senior analyst at B. Riley and Co.Not to mention the fact that Yahoo doesn’t have its own operating system — on mobile or desktop — to jump-start the adoption of any search tool.

via You are the query: Yahoo’s bold quest to reinvent search | Internet & Media – CNET News.

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