“Right now might also be a very brief window of opportunity for roll-up strategies.”

A strong pov from Felix Salmon on what the thinks is the right play for the content industry right now:

Right now might also be a very brief window of opportunity for roll-up strategies. The idea behind such things is simple: if you have a powerful CMS, then it makes sense to take existing sites like, say, the Curbed Network and move them onto a more powerful system like, say, Vox Media’s Chorus.

via Content economics, part 5: news | Felix Salmon.