In contrast to some of the other online ad companies out there, TubeMogul is more of a software-as-a-service play than it is a typical ad network, and its financials support that. Instead of just counting all the money that crosses its path on its top line, it breaks out the difference between “spend” and “revenue.”
via TubeMogul Files For $75M IPO, With $57M In Revenue And A $7M Net Loss For 2013 | TechCrunch.
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