Context Cards: A Peek At Facebook’s 5-Year Plan

These white cards will appear in your mobile feed soon, where they’ll dig through what your friends thought of the experiences you’re having now.

How is this possible? Context cards dig through a backlog of everything your friends have done, cross referencing all of that stuff with whatever you’re doing right now. Context cards are essentially recreating that moment when you have a conversation with friends–you tell them you’re going to Cape Cod for a wedding, maybe–and they say, “Oh, I was just there last year!”

via Context Cards: A Peek At Facebook’s 5-Year Plan | Co.Design | business + design.

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