Link Round Up – Sept 18

Epsilon CEO: Buying Conversant [ValueClick] Will Help Connect Cross-Channel Dots – AdAge

Google’s Knowledge Vault has pulled in 1.6 billion facts to date – ( August) New Scientist

LinkedIn on how they plan to use Bizo, which they recently acquired – (August) BI

New Twitter ad features: audience list upload capability, better audience management tools, new supported ID types for creating audiences (mobile ad IDs and phone numbers) Twitter Blog

Apple is doubling down on its attempt to differentiate itself from Apple where they have a true advantage: user privacy – BI

Link Round Up – Sept 16

Pando on the dilution of journalism: The slimy rise of the “brand journalist” – Pando

Algos and math– This Is How An Ad Gets Placed In Your Facebook News Feed – Buzzfeed

I typically don’t focus on this type of malware but this was interesting: Copies of malware used by intelligence agencies to spy on journalists – Hacker News

Apple paid Universal and U2 an undisclosed lump sum for the exclusive window to distribute the album free of charge – WSJ

Flipboard fuses interactive mobile ads into its personalized magazines – VentureBeat

Apple going long on consumer privacy because it goes directly at Google’s weakness- Tim Cook Says Apple Has Never Shared Data: “You’re Not Our Product” – Gizmodo

“Missed call” ad units: Why Facebook Is Totally Rethinking Online Ads in Africa and India – WIRED

Link Round Up – Sept 12

Tab dumping!

Mobile app marketplaces are getting more efficient so very few apps are unassailable
Tom Tunguz

What we learned during Facebook outage: 16% of traffic could’ve been directly attributable to Facebook – Chartbeat Blog

Slides on best times to post on social media and how to influence virality – Buffer

A look through the data permission requirements of Facebook Messenger’s Android App – Huffpo

Who has the traffic, and to whom do they give it? Mobile shuffled the deck, but it doesn’t alter the problem. — Benedict Evans

Messenger appears to have more spyware type code in it than I’ve seen in products intended specifically for enterprise surveillance
Motherboard

EBay Prepping new mobile ad network to reach the app’s roughly 4.6 million daily visitors – WSJ


Link Round Up – Sept 11

Tab dumping:

The latest version of Firefox’s nightly developmental builds, released Aug. 28, now includes ads that appear in users’ new tab window – Circa

Matt Knox, talks about his early days designing and writing adware for Direct Revenue
philosecurity

Matt Knox’s comments a few years later: “I had feared that I would be stuck in an adware-developer ghetto forever” – y combinator

YouTube Now Offers Fan Funding In Four Countries – Here’s A Look At How It Works – AndroidPolice

Jefferies estimates @YouTube will do $6B in gross revs in 2014 and is worth $26B – $40B or 7-11% of GOOG’s mkt cap. @Pakman (source pdf)

Google AdSense answers multi-screen FAQs – Adsense Blog

Link Round Up – Sept 10

Tab dump:

Ad agencies and their clients have begun demanding that publishers provide robust, contractual guarantees on ad “viewability” but the new requirements are unrealistic. – The Information

Tumblr has quietly, stealthily altered it’s search engine so that by default if there is any racy content (making it more advertiser friendly?) – Jake Adelstein

YouTube converts more customers than anyone else – Venturebeat

More media attention for personal data lockers (we’ve seen this movie before) – Time

A quote from Apple, via Om Malik: “We are not in the business of collecting your data — @cue #applelive” Twitter

Once Alibaba becomes a tradeable security itself, investors won’t need to buy Yahoo shares so Yahoo stock price is likely to slow – Quartz

 

Link Round Up – Sept 9th

More tab dump:

AOL Trying to Rally Online Ad World to Adopt Premium Full Screen Mobile Ads – WSJ

On Dao Nguyen, Buzzfeed’s VP of Growth – Inc.com

With a Big Push From Facebook, Facebook Video Is Booming. Heads Up, YouTube. – Re/code

Microsoft rebrands Bing apps to MSN with iOS and Android versions due soon – The Verge

Front Porch is working with Comcast Wi-Fi to inject ads via JavaScript – Ars

Background on Front Porch: Firm says its ad product is an “unprecedented ‘eyes on’ communication medium.” – Ars

U.S. firm helped the spyware industry build a potent digital weapon for sale overseas

Marquis-Boire said CloudShield’s work helped pioneer a new generation of “network injection appliances” sold by Gamma and its Italian rival, Hacking Team. Those devices harness malicious software to specialized equipment attached directly to the central switching points of a foreign government’s national Internet grid.

The result: Merely by playing a YouTube video or visiting a Microsoft Live service page, for instance, an unknown number of computers around the world have been implanted with Trojan horses by government security services that siphon their communications and files. Google, which owns YouTube, and Microsoft are racing to close the vulnerability.

U.S. firm helped the spyware industry build a potent digital weapon for sale overseas – The Washington Post.

Instagram Starts Offering Essential Ad Tools At Last

Facebook-owned Instagram is making itself more advertising-friendly today with the rollout of a suite of business tools aimed at brands which offer insights and analytics related to their use of the image-sharing network. Included in the suite are tools that show a business’s reach and impressions, as well as engagement, plus the performance of paid ad campaigns.
 

Instagram Starts Offering Essential Ad Tools At Last | TechCrunch.