New Google Chrome Puts Search Box In New Tabs Page

Google put a search bar in the new tab page of their Chrome browser.  I guess it’s time to expect more volatility in GOOG shares.  When you’re at Google scale, changes like this have huge revenue consequences (see Bill Gurley’s excellent post on how small moves in conversion rate have enormous leverage on company profit).  Google seems to do this methodically and really understands the revenue impact of these small moves so I wouldn’t be surprised if they are backing into a number they need to hit for the quarter.

Google Chrome Redesign & New Tab Page Rolls Out To All | TechCrunch.

Conduit, Worth $1.4BN, Merges With Email Giant Perion (Worth $153M) To Take Its Place On NASDAQ | TechCrunch

Blast to the past– search distribution companies unite:

The combination creates a search distribution company generating $367 million in revenue and $109 million in EBITDA for the 12 months ended June 30, 2013. The newly combined Perion operation represents more than 260,000 publisher and content partners.

via Conduit, Worth $1.4BN, Merges With Email Giant Perion (Worth $153M) To Take Its Place On NASDAQ | TechCrunch.

FTC Updates Search Engine Ad Disclosure Guildelines After “Decline In Compliance”

Why?  because “in general, about half the time people didn’t recognize when ads were present on search results pages.”

Probably good to read the entire article if you work with paid search.

If you still want the tldr version, here are the section headers from the article:
– Better Background Shading And/Or Borders For Ads
– Text Labels Above Or To Left Of Ads
– Siri, Is That An Ad? Voice Disclosure Required
– Facebook Graph Search, This Means You, Too
– The Limbo Of Paid Inclusion Disclosure
via FTC Updates Search Engine Ad Disclosure Guildelines After “Decline In Compliance”.