Mobile app marketplaces are getting more efficient so very few apps are unassailable
– Tom Tunguz
What we learned during Facebook outage: 16% of traffic could’ve been directly attributable to Facebook – Chartbeat Blog
Slides on best times to post on social media and how to influence virality – Buffer
A look through the data permission requirements of Facebook Messenger’s Android App – Huffpo
Who has the traffic, and to whom do they give it? Mobile shuffled the deck, but it doesn’t alter the problem. — Benedict Evans
Messenger appears to have more spyware type code in it than I’ve seen in products intended specifically for enterprise surveillance
EBay Prepping new mobile ad network to reach the app’s roughly 4.6 million daily visitors – WSJ
The latest version of Firefox’s nightly developmental builds, released Aug. 28, now includes ads that appear in users’ new tab window – Circa
Matt Knox, talks about his early days designing and writing adware for Direct Revenue
Matt Knox’s comments a few years later: “I had feared that I would be stuck in an adware-developer ghetto forever” – y combinator
YouTube Now Offers Fan Funding In Four Countries – Here’s A Look At How It Works – AndroidPolice
Jefferies estimates @YouTube will do $6B in gross revs in 2014 and is worth $26B – $40B or 7-11% of GOOG’s mkt cap. @Pakman (source pdf)
Google AdSense answers multi-screen FAQs – Adsense Blog
Ad agencies and their clients have begun demanding that publishers provide robust, contractual guarantees on ad “viewability” but the new requirements are unrealistic. – The Information
Tumblr has quietly, stealthily altered it’s search engine so that by default if there is any racy content (making it more advertiser friendly?) – Jake Adelstein
YouTube converts more customers than anyone else – Venturebeat
More media attention for personal data lockers (we’ve seen this movie before) – Time
A quote from Apple, via Om Malik: “We are not in the business of collecting your data — @cue #applelive” Twitter
Once Alibaba becomes a tradeable security itself, investors won’t need to buy Yahoo shares so Yahoo stock price is likely to slow – Quartz
More tab dump:
AOL Trying to Rally Online Ad World to Adopt Premium Full Screen Mobile Ads – WSJ
On Dao Nguyen, Buzzfeed’s VP of Growth – Inc.com
With a Big Push From Facebook, Facebook Video Is Booming. Heads Up, YouTube. – Re/code
Microsoft rebrands Bing apps to MSN with iOS and Android versions due soon – The Verge
Background on Front Porch: Firm says its ad product is an “unprecedented ‘eyes on’ communication medium.” – Ars
Here’s why Alibaba’s outlook is so juicy – Estimize
Facebook Turns On “Bandwidth Targeting” To Match Mobile Ads To Your Network Quality – Techcrunch
Can Advertisers Underwrite Latest Tech Bubble With VC Help? – Adage
Online Trackers Rake In Funding – Wsj
Instagram: The next great ad network? – Medium.com/@dannysauter
The Market for Online Privacy Heats Up- Wsj
Marquis-Boire said CloudShield’s work helped pioneer a new generation of “network injection appliances” sold by Gamma and its Italian rival, Hacking Team. Those devices harness malicious software to specialized equipment attached directly to the central switching points of a foreign government’s national Internet grid.
The result: Merely by playing a YouTube video or visiting a Microsoft Live service page, for instance, an unknown number of computers around the world have been implanted with Trojan horses by government security services that siphon their communications and files. Google, which owns YouTube, and Microsoft are racing to close the vulnerability.
U.S. firm helped the spyware industry build a potent digital weapon for sale overseas – The Washington Post.
Facebook-owned Instagram is making itself more advertising-friendly today with the rollout of a suite of business tools aimed at brands which offer insights and analytics related to their use of the image-sharing network. Included in the suite are tools that show a business’s reach and impressions, as well as engagement, plus the performance of paid ad campaigns.
Instagram Starts Offering Essential Ad Tools At Last | TechCrunch.
A startup feels the impact of a pro-consumer/pro-privacy change by Apple on iOS:
The problem for Nomi, and others in the space, is that Apple will start randomizing that number in iOS8, as Digiday and others have reported in recent months. That means that an iPhone running iOS8 that enters a store one day with a certain MAC address, will end up broadcasting a different MAC address if it appears in the store a few days later. So say goodbye to being able to track repeat visits through Wi-Fi.
Apple iPhone Privacy Changes Lead to Layoffs at Retail Tracking Startup Nomi | Re/code.
blockquote>Yet far too much handcrafted work — what data scientists call “data wrangling,” “data munging” and “data janitor work” — is still required. Data scientists, according to interviews and expert estimates, spend from 50 percent to 80 percent of their time mired in this more mundane labor of collecting and preparing unruly digital data, before it can be explored for useful nuggets.
For Big-Data Scientists, ‘Janitor Work’ Is Key Hurdle to Insights – NYTimes.com.