Why Verizon Wireless wants to share your data – and why I said no

Continuing the user data roundup / tab dump:

Verizon wants your deskop browser data:

Verizon Wireless recently announced changes to its Relevant Mobile Advertising Program that will allow the carrier to track your desktop surfing habits on the Web and use that information to help advertisers deliver targeted ads to your mobile phone. I found out about the change after logging into my Verizon Wireless account online and noticing this little message…

via Why Verizon Wireless wants to share your data – and why I said no | Computerworld Blogs.

Verizon to start targeted advertising this week, will be optional – SlashGear

Verizon is testing it’s targeting program, which is opt-in if users want to participate and share their data:

If you’re a customer of Verizon‘s, you’ll want to keep your eyes peeled for an email, text message, or notification mentioning the carrier’s new “Verizon Selects” program. In exchange for sharing your data usage, such as location, web browsing, and mobile app usage data, you’ll get targeted advertisements delivered to you by either email, text messages, or other forms of mobile advertising.

via Verizon to start targeted advertising this week, will be optional – SlashGear.

An important point above is that email is mobile advertising.  Maybe it’s time for a resurgence in that business.