Global Advertising Market Size: $600 billion

  • The global advertising market grew to just over US$600 billion in 2007
  • Local search revenues will grow from US$2.1 billion to US$6.6 billion
  • Print Yellow Pages revenues will decline from US$27.5 billion to US$25.6 billion
  • IYP revenues will grow from US$3.7 billion to US$9.2 billion

Kelsey Group