Facebook: Relevant Ads That Protect Your Privacy

Facebook assures users that we should not be worried about privacy issues with targeted ads.  They also remind us that advertising helps keep Facebook free:

Advertising helps keep Facebook free. We believe we can create value for the people who use our services every day by offering relevant ads that also incorporate industry-leading privacy protections. In our view, this is a win-win situation for marketers and for you.

via Relevant Ads That Protect Your Privacy | Facebook.

But remember, if you are not paying for it, you’re not the customer, you’re the product being sold!