What TV ads can do for brand advertisers- Apple Posts New iPad Mini TV Ad

Next time you find someone questioning the value of tv ads, show them this post.  If you watch tv, you’ll know that Apple has been running the heck out of this national ad.  Think about what they can accomplish here with regards to reach, engagement, and ultimately how it made you feel and your relationship with the brand.  That’s class brand management for you and digital just doesn’t have a product that can do these as well as TV yet.

Apple Posts New iPad Mini TV Ad: I’ll Be Home [Video] | Cult of Mac.