The Shady Practice of Mobile App Install Ads

Shadiness in mobile:

The culprits would then appear to be the mobile game publishers themselves, who are apparently using redirection to generate more downloads. Redirection took users to download pages for Candy Crush created by mobile gaming shop King, Clash of Clans created by Supercell and Game of War – Fire Age Machine Zone, Inc.. King, Supercell and Machine Zone did not return requests for comment.

via The Shady Practice of Mobile App Install Ads | Digiday.