Link Round Up Sept 25

Data feedback loops: Amazon Looking To The Wisdom Of Crowds To Find New Authors – TechCrunch

Data feedback loops: Complaints from travelers on review websites like TripAdvisor influence blueprint for renovations – NYTimes

In 2018, internet advertising in India will be just like 2013: promising but small – Quartz

Brand Publishers That Want to Own Their Data Are Ditching Facebook for Microsites – Adweek

Mobile app deep linking: Branch Metrics Raises $3 Million From NEA For More Intelligent Deep Links That Make Apps Work Like The Web – TechCrunch

Big brands want ‘nothing to do with’ incentivized ads on mobile games – Venturebeat

Good luck: This new content site will automatically distinguish itself in the crowded digital media market by “dealing with original ideas.” – Quartz

CPG Brands Adopting Programmatic, Now Second Behind Retail – Mediapost