Costco ‘shocked’ by one-day sales of $3.5M on Alibaba’s Tmall site – GeekWire

Caveat: this was on Singles Day (a holiday that drives lots of purchases):

“Our performance on Singles Day shocked and surprised our management and it totally transformed our annual business plan,” according to a statement issued by the company. “In 2015 we hope to offer Chinese consumers a richer variety of products through the platform and also improve their overall shopping experience.

via Costco ‘shocked’ by one-day sales of $3.5M on Alibaba’s Tmall site – GeekWire.

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