Startups should pay close attention to Reddit ‘notes’

I think there could be something here, especially to create additional lock in when we’re beginning to question the durability of some of these platforms.

In an era where companies are staying private longer, and in which consumer loyalty to one tech platform over another can be paramount, the concept of sharing equity with users is likely to be replicated by other startups. Basically the privately-held version of Virgin America letting top frequent fliers participate in its IPO — but even more exclusive since there is no generally-available security 24 hours later.

via Startups should pay close attention to Reddit ‘notes’.

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