” ad-supported Discover are part of an ongoing effort by CEO Evan Spiegel to make Snapchat as financially lucrative as its monster valuation suggests it could be.”

Snapchat has launched “Discover,” a new feature that highlights stories and videos provided both by outside publishers and by Snapchat’s in-house team of journalists and videographers. The new service is ad-supported, with Snapchat selling ads against media provided by networks such as ESPN, Vice, and CNN, as well as its own content.

via Snapchat’s new Discover feature puts news and entertainment a swipe away from your stories | The Verge.