Teens can’t tell the difference between Google ads and search results

In a new report published by the UK’s telecoms watchdog Ofcom, researchers found that only a third of young people aged 12 to 15 knew which search results on Google were adverts, while this figure was even lower — less than one in five — for children aged 8 to 11.

Source: Teens can’t tell the difference between Google ads and search results | The Verge

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